THE UNTAMED One’s

We’re a two-woman team built for bold moves. Elsie brings the creative chaos — turning scattered ideas into standout strategy. Elyshia brings the structure — making sure those ideas don’t just sparkle, but actually ship.

Between us: startups launched, brands rebuilt, businesses sold, humans raised, and just enough madness to keep it interesting. Strategy, execution, momentum — all under one (wild) roof.

Elsie Sauer with a black turtleneck looks into the camera against a gray background.

  • Director - Strategy & Market

    Elsie Sauer leads strategy and market direction at The Untamed. With over 20 years’ experience across adventure and alpine tourism, consulting, and strategy-led marketing, she works with organisations that operate in complex, high-stakes environments - places where markets are fragmented, seasons are short, and decisions actually matter.

    Her strength lies in seeing the whole system. Elsie works across market dynamics, platform and ecosystem strategy, destination economics, customer behaviour, and brand positioning - helping founders, operators, tourism organisations, and platforms understand where the real leverage sits, and how to move with confidence.

    Before The Untamed, Elsie held senior consulting roles at Roberts Evaluation and MRA Consulting, where she led market analysis, feasibility studies, strategic planning, and evaluation work informing investment decisions, government policy, and long-term commercial strategy. She has also worked at board level, including with Niseko Tourism, where she pushed for the development of the destination’s first formal strategic plan, grounding ambition in data, market reality, and on-the-ground insight.

    Elsie also brings deep experience in brand and marketing strategy, designing and leading brands, campaigns, and communication systems that cut through crowded markets. Her work doesn’t separate strategy from execution, it connects them, ensuring ideas are not just compelling, but commercially effective and built for the real world.

    Direct, perceptive, and calm under pressure, Elsie is known for asking the questions others avoid, connecting the dots quickly, and helping people make smart decisions when the terrain is uncertain.

Elyshia Toner with pink hair, wearing a leopard print dress, standing and smiling against a plain wall.

  • Director - Operations & Growth

    Elyshia leads operations and growth at The Untamed - turning remember-this-on-a-whiteboard strategy into execution that actually holds together under pressure.

    She brings over a decade of senior experience across outdoor sports, tourism, fashion, FMCG, and business management, and holds an MBA. Most notably, Elyshia was General Manager of Rhythm Snowsports Hakuba, one of Asia’s largest and most complex ski rental and retail operations, where she oversaw large teams, multi-location operations, commercial performance, and peak-season delivery in one of the world’s most demanding alpine markets.

    Elyshia thrives where things are moving fast and there’s no room for guesswork. She is responsible for operations, delivery, business development, and financial oversight at The Untamed, building the structures, systems, and momentum that allow strategy to scale and perform in real conditions.

    She has a rare ability to balance big-picture commercial thinking with hands-on execution. Whether managing complex rollouts, aligning partners, or keeping projects on track through high-pressure periods, Elyshia brings clarity, pace, and control.

    Grounded, sharp, and relentlessly capable, Elyshia is the person who makes sure ideas don’t stall and that growth is sustainable, not chaotic.

MEET THE MAVERICKS

  • Jack O'grady smiling and standing barefoot in an art gallery among framed photographs on the floor, with a black bag on the floor nearby.

    Jack Ogrady

    CONTENT CREATOR

    Jack O’Grady is a seasoned action sports and nature photographer, renowned for his dynamic imagery and storytelling. As the founder of Walls Magazine, he has worked with leading publications like Tracks Magazine and Wavelength Surf Mag, and documented music events for artists like Spacey Jane.

  • Tomek Ustupski wearing a gray t-shirt with fish graphic, looking up at the camera, on a paved street.

    Tomek Ustupski

    PHOTOGRAPHER

    Tom Ustupski is an acclaimed photographer and mountain guide with a talent for capturing extraordinary moments in challenging conditions. With a client portfolio that includes Red Bull, Oyuki, and Prada, Tom combines technical expertise with artistic flair to produce stunning visuals that elevate any project.

  • Ben Howells with a skateboard and a camera stabilizer stands in a pedestrian shopping street, smiling at the camera. He's wearing a sleeveless shirt, shorts, and a backpack, with colorful tattoos on his legs.

    Ben Howells

    VIDEOGRAPHER

    Ben Howells is an accomplished videographer and storyteller, producing captivating films from concept to final output for clients such as Red Bull, BBC, and Visit Norway. Renowned for crafting visually stunning narratives across multiple continents, Ben brings a unique blend of creativity and precision to every production.

CUSTOM FIT CREW

CUSTOM FIT CREW

OUR VISION:

lead the wild way

At The Untamed, we envision a world where businesses and communities thrive in harmony with nature. We’re here to disrupt the ordinary and carve bold new paths—combining creativity, strategy, and grit to fuel innovation and growth.

Whether scaling the rugged peaks of adventure tourism or navigating the intricate ecosystems of environmental management, we aim to transform challenges into opportunities, inspiring those who dare to dream big.

Our team brings together a rich tapestry of cultures, languages, and perspectives, reflecting the global nature of the industries we serve. From Austria to Japan, from English to German, Polish, Norwegian, and beyond, our diversity isn’t just a strength—it’s our superpower, allowing us to connect with clients and stakeholders on a deeper level, no matter where they’re from.

We’re not just building strategies and solutions; we’re shaping a future that values the untamed, celebrates individuality, and achieves greatness through bold, fearless action. Let’s break boundaries together and lead the wild way.

our values

  • We don’t just follow the trail, we forge it. Whether it’s a fresh marketing strategy or a game-changing sustainability plan, we push boundaries and deliver solutions that leave a mark.

  • The mountains, rivers, oceans and forests aren’t just backdrops to our work, they’re integral to who we are. Every decision we make balances environmental stewardship with progress, ensuring we honour the landscapes that inspire us.

  • We believe in the power of diverse perspectives. Like the best mountain guides, we work shoulder-to-shoulder with our clients and partners, navigating the terrain together to achieve shared success.

  • From the unpredictable conditions of mountain weather to the shifting landscapes of business, we embrace change and thrive under pressure. We’re here to handle the hard stuff with determination and finesse.

  • We live for the rush of solving problems and creating impact. Every project we take on is fueled by a commitment to aligning purpose with results and we have a lot of fun while doing it.